Database Management & GDPR
At Shanahan Direct Marketing we excel in Database Cleaning & Preparation. We believe from our many years of experience in the Direct Marketing field in Ireland that this is one of the most important aspects of your Direct Marketing Promotional Campaign.
The EU’s General Data Protection Regulation (GDPR) came into effect on 25 May 2018, and its implications for marketing are significant and far-reaching. A key objective of GDPR is to help put an end to the practice by companies of exploiting personal data for marketing or targeting purposes.
To ensure both ourselves and our clients are compliant, Shanahan Direct have invested in training and procedures to fulfil our obligations. We can help you determine the implications and risks associated with collecting, storing and handling data, and how to deal with them.
We are trusted partners for many of our customers for over 15 years and you can be assured of best practice at all times.
We can ensure you get the maximum postage discounts available and also update your database.
Database Cleaning & Preparation Services:
- Database Management
- Checking for Duplicates
- Correcting Casing and Spelling
- Splitting Addresses
- Adding Salutation Fields
- Full Preparations for Mail Merge
- Validation and Updating of Addresses
- List Brokering
- Mailing List sourcing
- Bar Code Reading and Printing
- PO Box Response Handling and Order Fulfilment
- GDPR Compliance